Joanne's space

UX & Interaction design links, photos, random things & whatever comes into my head generally

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      7 Jul 2010

      How Web Analytics Methods Can Inform UX Design

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      Found Two great posts today:

      User Experience By The Numbers

      It seems obvious but really insightful that analytics tell us what is happening, not why - giving us data which can back up or be verified by user testing to complete the picture and answer the 'why' so informed solutions can be suggested.

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      Intro to A/B Testing

      How to increase site performance through A/B split testing (via @UXBooth)

      Lovely overview on A/B testing and how to get started.

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      Tools and sites i've been checking on for a while...

      www.abtests.com

      Share your A/B testing results and learn from others.

      www.performable.com

      Test layouts, copy and content using templates without the hassle of google analytics and time consuming A/B testing.

       

      Dying to try some A/B testing and definatly going to look closer at web analytics in the future, combined with personas.

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      22 Jun 2010

      Google Docs A/B Testing

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      Google Docs seem to be A/B testing a new layout of the toolbar, navigation and new functionality.

      Toolbar

      • Save has been removed (most likely not used often on the toolbar, thanks to autosave & controls at the top)
      • Paste/web clipboard removed (Did anyone ever find a use for that?)
      • Highlight - a 'None' option added (Yey! No more highlighting things white to undo it)
      • Image upload now in the toolbar - Search google images, add from the web, or upload (nifty)
      Navigation
      • Start Page added to Google Docs
      • more... Google link added to navigation for other Google products

      New Functionality/ changes
      • More obvious edit in place document title
      • Ruler - Set margins, indentations, and tab stops.
      • Insert Images (see above)
      • 'Define' tool to lookup words.
      • Full list here from Google: https://docs.google.com/support/bin/answer.py?answer=176442

      Older features to be implemented later
      such as edit CSS/HTML
      .... must admit i'm missing the Spell Check the most... come back!!!!

      (download)
      Click here to download:
      Google_Docs_AB_Testing.zip (120 KB)

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  • Joanne's space

    Senior User Experience Designer at
    Orange Bus, Newcastle Upon Tyne

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